SELLING

InvestDeal compared with a business broker

Fee structure, buyer outreach and disclosure compared on published terms, with fees calculated at the transaction value entered.

Two dark leather document folders side by side on an oak desk by a tall window, with a key ring and a fountain pen

Terms of engagement

  • Success fee
    BUSINESS BROKER
    Commission on closing, typically 10% of transaction value up to $1 million and declining above it
    INVESTDEAL
    5% of transaction value
    Payable on closing only
  • Minimum fee
    BUSINESS BROKER
    Commonly $10,000 to $25,000 on smaller transactions
    INVESTDEAL
    None
    No fee where no transaction closes
  • Upfront fees
    BUSINESS BROKER
    Retainers uncommon, with valuation or marketing fees charged by some brokers
    INVESTDEAL
    None
    No retainer or listing fee
  • Buyer outreach
    BUSINESS BROKER
    Public listing on business-for-sale marketplaces, with inbound enquiries screened
    INVESTDEAL
    Direct outreach to qualified buyers
    No public listing
  • Disclosure
    BUSINESS BROKER
    Blind listing withholds the company name, while the profile remains publicly visible
    INVESTDEAL
    Anonymous profile, NDA and seller approval
    Identity and financials released only to approved buyers
  • Valuation
    BUSINESS BROKER
    Broker opinion of value, in some cases for a separate fee
    INVESTDEAL
    AI valuation at no cost
    Prepared from the company’s financial statements

Fee comparison by transaction value

Fees for each sale route, calculated on published terms at the transaction value entered.

$
Not sure of the price? Get a free AI valuation
  • Business broker$140,000
    10% on the first $1 million, declining on each further million, with a $10,000 minimum9.3% of transaction value
    Payable before closing: Typically none
  • M&A advisor$140,000
    Double Lehman scale, with a $35,000 minimum9.3% of transaction value
    Payable before closing: Retainer of $5,000 to $50,000, commonly credited against the success fee
  • InvestDeal$75,000
    5% of transaction value, payable on closing5.0% of transaction value
    Payable before closing: None

Broker and advisor terms reflect typical US market terms published by BizQuest. Actual terms are negotiated. Legal, accounting and tax costs are excluded from every route.

Sale process

BUSINESS BROKER
  1. 01Valuation and asking price agreed, and an exclusive listing agreement executed for a fixed term.
  2. 02Listing prepared for business-for-sale marketplaces, with the company name withheld.
  3. 03Inbound enquiries screened, and an NDA executed before information is released.
  4. 04Site visits, offers and negotiation managed by the broker.
  5. 05Commission payable on closing.
InvestDeal
  1. 01AI valuation prepared from the financial statements, at no cost and without commitment.
  2. 02Anonymous company profile prepared by InvestDeal.
  3. 03Qualified buyers identified and approached directly.
  4. 04NDA executed and each buyer approved by the seller before identity and financials are released.
  5. 05Offers evaluated side by side and the transaction negotiated through to closing.
  6. 06Success fee of 5% payable on closing.

Suitability

BUSINESS BROKER
  1. Sellers seeking a locally based intermediary engaged in person throughout the process.
  2. Asset sales of businesses that have ceased operating.
  3. Sellers with an existing broker relationship and relevant sector experience.
InvestDeal
  1. Sellers requiring the process to remain undisclosed to employees, customers and competitors until a buyer is approved.
  2. Companies whose likely acquirers include strategic buyers and investment funds beyond the local market.
  3. Sellers seeking an independent valuation before deciding whether to proceed.

Free valuations from InvestDeal AI models trained for each industry

Get your free valuation

Your financials

IndustryPrecision manufacturing
Revenue$7.2M
Adjusted earnings$1.45M

How buyers price it (three ways)

Revenue multiple0.6 – 0.9×
EBITDA multiple4.5 – 6.0×
Adjusted earnings multiple3.8 – 5.1×
$0.0M – $0.0M

$1.45M adjusted earnings at 3.8 – 5.1×, the multiple this profile earns

Two things would move it before you sell: your largest customer is 38% of revenue, and most of the business still runs through you

What comparable sales cleared at (28 in your sector and size)
Median 4.2×
You, 4.6×

Get an instant valuation based on your financials and comparable sales with our model

Speak with an advisor

Book a free call to discuss your company, likely buyers and how a sale would work.

Your advisor
WHAT YOU’LL GET
01. An initial value range
An estimate of what your business could sell for
02. Likely buyers
Which strategic and financial buyers may be interested
03. The sale process
Timing, next steps and what a sale involves
No upfront fees or retainer. Success fee only.

Book a free call

Tell us a bit about your business and we will get in touch.

Confidential. Never shared outside InvestDeal.

Frequently asked questions

Start preparing your sale

A desk at night under a single lamp: a stack of agreement pages held by a clip, a dark folder, and a fountain pen laid between them.